Smarter fundraising asks: Tools & tactics to maximize donations
Event details
Fundraising success isn’t about asking more often. It’s about asking smarter. This webinar will show you how to personalize donation asks, leverage real-time insights, and design donor experiences that increase both immediate contributions and long-term loyalty.
With expert guidance from Riley Fraatz and Rachel Franks, you’ll gain practical knowledge on everything from mobile optimization to recurring revenue strategies. You’ll walk away with actionable steps to make every ask more effective and to grow sustainable giving for your cause.
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Don’t just ask for donations. Ask strategically. You’ll learn how to:
- Personalize the ask with data-driven targeting - Learn to use donor history, geography, and issue alignment to create dynamic ask amounts and turn one-time donors into sustainable recurring givers through smart segmentation
- Campaign with purpose using unified tracking - Create urgency with goals, deadlines, and storytelling while building user journeys that guide supporters from actions to donations across multiple channels
- Get real-time insights for better decisions - Access your top donors, biggest opportunities, and high-performing channels through automatic tagging, segmentation, and workflow triggers based on giving patterns
- Meet donors where they are with mobile optimization - Maximize conversions through mobile-friendly pages, text-to-give options, Apple/Google Pay integration, and features like automatic card updater to reduce checkout drop-off
- Grow recurring revenue strategically - Make monthly giving your default ask, offer one-time and recurring options on single pages, and provide supporter portals for self-managed donations and memberships
What's on the agenda
- Personalize donation asks with smart segmentation and targeting
- Create urgency with goals, deadlines, and storytelling across channels
- Use real-time donor insights to refine your fundraising approach
- Optimize for mobile giving with text-to-donate and digital wallet tools
- Grow recurring revenue through default monthly asks and supporter portals
Event details
Fundraising success isn’t about asking more often. It’s about asking smarter. This webinar will show you how to personalize donation asks, leverage real-time insights, and design donor experiences that increase both immediate contributions and long-term loyalty.
With expert guidance from Riley Fraatz and Rachel Franks, you’ll gain practical knowledge on everything from mobile optimization to recurring revenue strategies. You’ll walk away with actionable steps to make every ask more effective and to grow sustainable giving for your cause.
—
Don’t just ask for donations. Ask strategically. You’ll learn how to:
- Personalize the ask with data-driven targeting - Learn to use donor history, geography, and issue alignment to create dynamic ask amounts and turn one-time donors into sustainable recurring givers through smart segmentation
- Campaign with purpose using unified tracking - Create urgency with goals, deadlines, and storytelling while building user journeys that guide supporters from actions to donations across multiple channels
- Get real-time insights for better decisions - Access your top donors, biggest opportunities, and high-performing channels through automatic tagging, segmentation, and workflow triggers based on giving patterns
- Meet donors where they are with mobile optimization - Maximize conversions through mobile-friendly pages, text-to-give options, Apple/Google Pay integration, and features like automatic card updater to reduce checkout drop-off
- Grow recurring revenue strategically - Make monthly giving your default ask, offer one-time and recurring options on single pages, and provide supporter portals for self-managed donations and memberships
What's on the agenda
- Personalize donation asks with smart segmentation and targeting
- Create urgency with goals, deadlines, and storytelling across channels
- Use real-time donor insights to refine your fundraising approach
- Optimize for mobile giving with text-to-donate and digital wallet tools
- Grow recurring revenue through default monthly asks and supporter portals